Pure Boutique is indie and hip with a bohemian splash combo. You’ll find some well-made and cute dresses here for an advantageous price. Better yet it’s easy to find– right by the famous Hillcrest sign! They get new arrivals every two weeks so there is always something “new” at Pure.
451 University Avenue
San Diego, CA 92103
Phone: (619) 294-7873
I had a great time shopping here. The staff was friendly and helpful without being overly pushy. I found some amazing coconut jewelry priced from $15 to $64. The gray dress pictured below $78 and the beige dress $52. So while this may be a bit more than my typical thrift store finds– still not way over the top pricing. And they do have a sale rack priced anywhere from $5 to $10. Live a little… and shop on.
6 thoughts on “Pure Boutique – by the Hillcrest sign”
So, I’m thinking of moving to California, where the clothes are obviously cuter….
There is a lot of cute stuff here! But I’m sure where you live there is cool clothes too?
Not as cute as your finds. But then, it might be the shopper, not the goods. I’ve never been particularly good at shopping. I lack patience. I’ve been wearing the same clothes since 2000. And it shows!
i lack patience sometimes too but like to think of shopping as retail therapy!! 🙂
I need a dress for an upcoming wedding. Will hit the consignment shop across the street! Wish me luck!
thinking good karma!